Zeiss

Zeiss Sport Optics has stood for outstanding quality and innovation in the world of long-range optics for over a century. As part of Carl Zeiss AG, founded by Carl Zeiss in Jena in 1846, the company has established a firm place in the history of optics. Originally, Zeiss specialized in the manufacture of microscopes and optical instruments, but over time, its expertise expanded to include sports optics, which are now valued worldwide for their precision and reliability. The Zeiss Sport Optics division, based in Wetzlar, emerged from the 1928 acquisition of Hensoldt AG, another long-established German optics company that had been manufacturing optical instruments since 1847. This merger united two pioneers in the industry and laid the foundation for Zeiss's current position as a leading manufacturer of binoculars, spotting scopes, thermal imaging devices, and accessories.
Zeiss's corporate history is characterized by groundbreaking developments. As early as the 1930s, Zeiss revolutionized optics with the introduction of T* multi-layer coating, which minimizes light loss and significantly improves image quality – a technology that is still used in modern binoculars and spotting scopes today. During the 20th century, Zeiss expanded its portfolio and established itself as an indispensable partner for hunters, nature observers, and outdoor enthusiasts. Zeiss excels, particularly in sports optics, through its combination of traditional craftsmanship and cutting-edge technology. In 1990, the company introduced the 20 × 60 S, the first binocular with mechanical image stabilization, setting new standards in long-range optics.
Today, Zeiss Sport Optics offers a wide range of products, from compact binoculars in the Conquest and Victory series to high-performance spotting scopes like the Victory Harpia and innovative thermal imaging devices like the DTI series. The binoculars are known for their brilliant image sharpness, high light transmission, and robust construction, while the spotting scopes impress with impressive magnifications and wide fields of view – ideal for birdwatching or hunting. Thermal imaging technology, one of Zeiss's latest achievements, enables precise observations even in the dark or in poor visibility conditions, underscoring the company's innovative spirit. The product range is complemented by an extensive range of accessories, including tripods, adapters, and protective cases tailored to the needs of users.
For us at Optik Foto Rutz, Zeiss Sport Optics embodies a perfect symbiosis of tradition and progress. The in-house development of many technologies, such as FL lenses (fluoride lenses for apochromatic correction) or the Advanced Optics System (AOS), demonstrates that Zeiss is always one step ahead. This innovative strength, coupled with the robustness and ergonomics of the products, makes Zeiss the preferred choice for professionals and hobbyists alike. Whether for nature observation at dusk, demanding hunting in the field or detailed bird watching – Zeiss sports optics deliver uncompromising performance and an incomparable viewing experience.