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Optik Photo Rutz AG
Via Maistra 24
7500 St. Moritz

T +41 81 833 58 95

Managing director: Andreas Rutz

Information about the collected data and cookies on this website

  • Optik Foto Rutz only receives and stores data that you as a visitor actively provide in online forms on this website.

  • This website does not currently create cookies that contain personal information about the visitor. 

  • Cookies can be created by Google Analytics to collect anonymous visitor statistics.

Disclaimer of liability

We assume no liability for the content of external links. The responsibility for the content of the linked pages lies exclusively with the operators of these pages.

data protection

We always guarantee the protection of your personal data. Personal data is collected, processed and used via our website in accordance with the statutory provisions, in particular with the requirements of the European Data Protection Act of May 25, 2018.

What data do we collect?

No personal data is collected via our website. We only collect personal data, e.g. names, addresses, e-mail addresses, telephone numbers, if you provide us with this data, e.g. by entering it in a web form, by e-mail or by registering, or if you have given us your consent. You are entitled to withdraw your consent at any time.

For what purposes do we collect data?

Insofar as we collect and process personal data about you, this serves to be able to process your inquiries, e-mails, orders or your registration. You can adjust your personal data yourself via the customer area.

We protect your personal data from being accessed by third parties. Your data will not be sold to third parties or otherwise made available to third parties for the purposes of direct marketing or market research.

What other data do we collect?

Communication data is saved every time a website is accessed. When you visit our website, dates of the beginning, end and duration of the communication, the amount of data transferred and a success message about the establishment of the communication are automatically collected and processed. This data can possibly be used to draw conclusions about personal data.
We do not collect this data to identify you. We only use this data to improve the attractiveness of our website for our customers.

What are cookies?

Websites cannot remember who last visited them - unless you use so-called cookies. These are small text files that are automatically saved on your computer or smartphone each time you visit our website and that make you recognizable as a user on your next visit.
If you do not want your computer or smartphone to be tracked through the use of cookies, we ask you to delete your cookies in your browser, block cookies and activate the “do not track” option in your browser.

Google Analytics

This website uses functions of the web analysis service Google Analytics. The provider is Google Inc., 1600 Amphitheater Parkway Mountain View, CA 94043, USA.

Google Analytics uses "cookies" (see above). The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. You can block cookies as described above.

IP anonymization

We have activated the IP anonymization function on this website. As a result, your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before it is transmitted to the USA. The full IP address will only be transmitted to a Google server in the USA and shortened there in exceptional cases. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Objection against data collection

You can prevent Google Analytics from collecting your data by clicking on the following link. An opt-out cookie will be set which prevents your data from being recorded on future visits to this website:  Deactivate Google Analytics

You can find more information on how Google Analytics handles user data in Google's data protection declaration: 

Order data processing

An agreement on order data processing with Google means that the strict requirements of the German data protection authorities are fully implemented when using Google Analytics.

Demographic characteristics in Google Analytics

This website uses the “demographic characteristics” function of Google Analytics. This allows reports to be created that contain information on the age, gender and interests of the site visitors.

This data comes from interest-based advertising from Google as well as from visitor data from third-party providers. These data cannot be assigned to a specific person. You can deactivate this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described in the section “Objection to data collection”.


This website uses plugins from the Google operated site YouTube. If you are logged into your YouTube account, you enable YouTube to assign your behavior directly to your personal profile. You can prevent this by logging out of your YouTube account. Further information can be found at 

Encrypted data transmission

This website uses SSL encryption to protect the transmission of confidential content. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http: //" to "https: //" and by the lock symbol in your browser line. If SSL encryption is activated, the data you transmit to us cannot be read by third parties.

What rights do I have as a user?

You can revoke your consent to the collection, processing and use of personal data at any time.
As the responsible body, we are legally obliged to provide you with information on request about the data stored about you, also insofar as it relates to the origin of this data, the recipient or the categories of recipients to whom the data is passed on, and the purpose of storage. A request for information must be sent to us, specifying the type of personal data about which information is to be provided.

Please send your requests or questions directly to us.

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