Hasselblad XCD 35- 100mm 2.8- 4.0 E

Hasselblad XCD 35-100mm 2.8-4.0 E
Your versatile zoom for the Engadin
Imagine: You're strolling through the lively Via Maistra in St. Moritz, the sun bathes the Alps in golden light, and your Hasselblad X2D 100C II with the XCD 35-100mm 2.8-4/2.8E captures every moment—from sweeping mountain panoramas to intimate portraits. This standard zoom lens with a 35-100mm focal length range (equivalent to 28-76mm in 35mm format) is an all-rounder for landscapes, portraits, street photography, and travel moments. Weighing just 894g and featuring a compact, precision-forged metal body, it's your ideal companion for adventures in the Engadin. The variable aperture from f/2.8 to f/4 delivers impressive sharpness and creamy bokeh, while the leaf shutter with up to 1/4000 s and full flash synchronization gives you creative freedom in any lighting situation—from sunny peaks to shady valleys.
The XCD 2.8-4/35-100E is a perfect match for the Hasselblad X2D II: Fast autofocus with an advanced stepping motor and compatibility with the in-body stabilizer (IBIS) ensure razor-sharp images, whether you're capturing the dynamic scenes in St. Moritz or the tranquil beauty of the Engadin valley. The optical design with 16 elements in 13 groups, including three aspherical lenses and five ED elements, guarantees exceptional resolution and brilliant colors that fully exploit the 100 MP sensor. The "H"-engraved focus ring and the customizable control ring (for aperture, ISO, or exposure compensation) make operation so intuitive that you can concentrate fully on your creativity. The "E" badge stands for "Exclusive" – and this lens delivers precisely the exclusivity that characterizes Hasselblad.
The E-Series: Flexibility and Precision for Professionals
The Hasselblad E-Series stands for innovative zoom lenses with the highest optical quality. In addition to the XCD 2.8-4/35-100E, the series boasts the XCD 3.2-4.5/20-35E, an ultra-wide-angle zoom (16-27 mm equivalent), ideal for epic Engadin landscapes and architectural shots. Both lenses feature fast autofocus motors and are perfectly matched to the X2D II and 907X. Get the XCD 2.8-4/35-100E from Optik Foto Rutz in St. Moritz, and stay tuned for future E-series lenses that will expand your Hasselblad system!
Technical highlights at a glance:
 
Focal length: 35–100 mm (28–76 mm 35mm equivalent)
 
Aperture: f/2.8–f/32 (f/4–f/32)
 
Optical construction: 16 elements in 13 groups (3 aspherical, 5 ED)
 
Closest focusing distance: 40 cm (at 35 mm), 50 cm (at 100 mm)
 
Filter diameter: 86 mm
 
Dimensions & Weight: 133 mm (at 35 mm) to 178 mm (at 100 mm), 894 g
 
Compatibility: Hasselblad X-System (e.g. X2D 100C II, 907X)
 
Warranty: 2 years
Whether you're a professional capturing the diverse scenes of the Engadin or an enthusiast discovering the magic of medium format photography, the XCD 2.8-4/35-100E and the E-Series bring your visions to life. Get your Hasselblad XCD 35-100E from Optik Foto Rutz and let the Alps shine in your photos!
Our service at Optik Foto Rutz:
In addition to the Hasselblad XCD 2.8-4/35-100E and the exclusive E-Series, we offer expert advice on cameras, drones, thermal imaging devices, and accessories to optimize your photography and observation experiences in the Engadin and around the world. Discover our range of memory cards, camera bags, and filters (e.g., NiSi UV, ND8, or CPL for 86 mm) in our St. Moritz store or order conveniently online!