Hasselblad XCD 75mm f/3.4 P: Your lightweight lens for portraits in the Engadine. Imagine: You're strolling through the lively streets of St. Moritz, the Engadine mountain peaks sparkling in the morning light, and your Hasselblad X2D 100C II with the XCD 75mm f/3.4P captures the magic of a spontaneous portrait – with bokeh as soft as freshly fallen powder snow. This standard 75mm lens (59mm equivalent in 35mm format) is a featherweight at just 398g and boasts a compact design that fits in any camera bag. The f/3.4 aperture delivers a dreamily natural bokeh, ideal for portraits and street photography, while the leaf shutter with speeds up to 1/2000s and flash synchronization at all speeds gives you creative freedom – even in the midday Engadine sun. The XCD 3.4/75P lens is a perfect match for the Hasselblad X2D II: its fast phase-detection autofocus with linear stepping motor and compatibility with in-body image stabilization (IBIS) deliver pin-sharp images, whether at a lively street festival or a tranquil shot by Lake Sils. The 10-element, 10-group optical system, including one aspherical element and three ED elements, reduces chromatic aberrations and delivers brilliant, lifelike colors that even challenge 100MP sensors. The focus ring with its signature Hasselblad "H" engraving makes operation a pleasure – a touch of luxury that will ignite your passion for medium format photography in the Engadine. The P-Series: Compact Masterpieces for On-the-Go Photography. The Hasselblad P-Series stands for lightness and performance, and at Optik Foto Rutz, we have the perfect selection: XCD 4/28P: An ultra-wide-angle lens (22mm equivalent) for epic landscapes and architectural shots in the Engadine, weighing just 245g and measuring only 43.5mm in length. Available in St. Moritz! XCD 4/45P: The lightest medium-format autofocus lens (320g, 52mm) for street and food photography, with a minimum focusing distance of 35cm. Now in stock! Both P-series lenses feature fast autofocus motors, minimal shutter noise, and a uniform 72mm filter thread that works perfectly with the X2D II and 907X. Technical highlights at a glance: Focal length: 75 mm (59 mm 35mm equivalent) Aperture: f/3.4–f/32 Optical construction: 10 elements in 10 groups (1 aspherical, 3 ED) Minimum focusing distance: 55 cm Filter diameter: 72 mm Dimensions/Weight: 76 x 75 mm, 398 g Compatibility: Hasselblad X-System (e.g., X2D 100C II, 907X) Warranty: 2 years Whether you're a professional capturing the spirit of the Engadine inhabitants in portraits or an enthusiast enjoying the ease of medium format photography – the XCD 3.4/75P and the P-series will make your images shine. Get your Hasselblad XCD 75P at Optik Foto Rutz and let your creativity flourish in the Alps! Our service at Optik Foto Rutz: In addition to the Hasselblad XCD 3.4/75P and the entire P-series, we offer expert advice on cameras, drones, thermal imaging devices, and accessories to optimize your photography and observation experiences in the Engadine and worldwide. Discover our range of memory cards, camera bags, and filters (e.g., NiSi ND for 72mm) in our St. Moritz store or order conveniently online!